Updates on Weekly #ProdMgmtTalk Events
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Silicon Valley Code Camp 2012 Offers Product Management Track
FOR IMMEDIATE RELEASEMay 21, 2012 - It’s time for people looking for a career tune-up in this troubled
economy to register for camp. Silicon Valley Code Camp (www ...
Posted May 21, 2012, 8:39 PM by CindyF Solomon
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BlogTalkRadio features new product management show
By Kimberley Chan on November 23, 2011 Reposted From http://bit.ly/tTLhR2BlogTalkRadio, the largest and fastest growing online talk radio network, has added a new, live product management ...
Posted Dec 2, 2011, 2:06 PM by CindyF Solomon
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Global Product Management Talk On Building The Case For A Market-Focused Approach
Greg White, Co-Founder And Executive Director At ProductCamp SoCal, On Steering The Company's Direction Toward A Market FocusFOR IMMEDIATE RELEASEPRLog (Press Release) - Sep 07, 2011 - San ...
Posted Sep 12, 2011, 11:16 AM by CindyF Solomon
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The Global Product Management Talk On What Product Managers Must Learn From Brand Management To Succeed
Mack McCoy, Global Product Marketer, Leads Twitter Inquiry Into Product Managers’ Appreciation Of Brand ImpressionFOR IMMEDIATE RELEASEPRLog (Press Release) - Aug 27, 2011 - San Francisco, CA, USA - Peter Drucker ...
Posted Aug 27, 2011, 11:16 PM by CindyF Solomon
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The Global Product Management Talk On Maintaining a Product Road Map
Matt Howell, Product Manager, WBIE, Leads Twitter Discussion On Effective Road Map StrategiesFOR IMMEDIATE RELEASEmatt-howellPRLog (Press Release) - Aug 15, 2011 - Once you know where you want ...
Posted Aug 16, 2011, 9:37 PM by CindyF Solomon
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posted May 21, 2012, 8:21 PM by CindyF Solomon
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updated May 21, 2012, 8:39 PM
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FOR IMMEDIATE RELEASE
May 21, 2012 - It’s time for people looking for a career tune-up in this troubled
economy to register for camp. Silicon Valley Code Camp (www.siliconvalley-codecamp.com)
is a free – yes, free – weekend conference October 6 and 7, 2012, for all software developers who want
to share information, network, and learn new skills.
Global Product Management Talk is curating the first product management track at Silicon Valley Code Camp. There is opportunity for a total of 9 sessions to comprise the Product Management Track - up to 5 product management sessions on Saturday, October 6 and an additional 4 sessions on Sunday, October 7.
Product management is a business optimization function that oversees technology and product all the way from development through product launch, market, delivery and later sunsetting. Product Management is becoming more mainstream. Software development teams benefit from understanding product management principles and the product management lifecycle beyond the development stage. Product Management is often a career path for developers who want to more strategically affect product outcomes and the business case. There are unique challenges, opportunities and rigor necessary at each phase of the product lifecycle that necessitate different tools to discern threats, respond effectively to opportunities, and nimbly identify appropriate procedures within each phase.
Businesses where software developer teams understand the product management function and product management teams are well defined, guarantee successful products are delivered that delight customers and increase revenue.
For Product Camp presenters, most sessions appropriate for Product Camp, will also be welcome at Code Camp based on past year session titles.
More info from Code Camp:
Code Camp is a new type of all-volunteer “community event” where developers learn from fellow developers. This is the seventh year for Code Camp, and its popularity continues to grow. More than 2,250 people attended last year, and over 200 sessions were conducted.
The location for this Saturday-Sunday meeting remains the same: Foothill College in Los Altos, Calif. And everything is free – from registration to coffee and lunch.
Sessions at Code Camp range from informal “chalk talks” to formal presentations, and the speakers are mixed, from experts used to sharing their knowledge to people with a unique skill they’ve never shared before. Each session lasts 75 minutes.
Silicon Valley Code Camp 2012 is looking for outstanding presentations covering a wide variety of topics. The theme of these topics needs to have something to do with the technical community and preferably be directly or indirectly related to code. We pride ourselves in being vendor agnostic so it does not matter whether you are Steve Jobs, Larry Ellison or Bill Gates, we want you to come and present at our camp. We expect a wide variety of speakers with skills ranging from full time professional speakers to first timers. We actually encourage first time speakers so if you have not spoken before, please have a go! We review the sessions posted and for the most part take them as is, though we may contact you for alterations or further discussions as necessary.
Typically, we accept one presentation per presenter, however we do make exceptions so feel free to contact us if you feel the need to do more than one and we will try to be accommodating. We only have so much capacity so it is not always under our direct control. Feel free to contact us at service@siliconvalley-codecamp.com if you have any questions. We typically close session submission about 6 weeks before the event so if you want to have the best chance of presenting, you had better submit your session soon. Once you submit it, it will immediately become live on our site so make sure you think carefully about your words before pressing the submit button.
For more information on registering, speaking and sessions: http://www.siliconvalley-codecamp.com/Faq.aspx
To be included in the Product Management Track 1. Submit a session http://www.siliconvalley-codecamp.com/SubmitSession.aspx 2. Identify "Product Management" in the text box for category and choose 6 additional categories 3. Fill in "captcha control" and hit submit 4. Email Cindy@Prodmgmttalk.com with your session information
Sponsors are welcome! http://www.siliconvalley-codecamp.com/Sponsors.aspx
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posted Dec 2, 2011, 2:03 PM by CindyF Solomon
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updated Dec 2, 2011, 2:06 PM
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By Kimberley Chan on November 23, 2011 Reposted From http://bit.ly/tTLhR2 BlogTalkRadio, the largest and fastest growing online talk radio network, has added a new, live product management-related talk show to its growing list of informative broadcasts. OneDesk was honored to be featured in the premiere episode of Global Product Management’s Tools of the Trade, hosted by Cindy F. Solomon. A product manager with many years of experience, knowledge and leadership in the field, Solomon chatted with Derek Gold, our Vice-President of Product Marketing, and Catherine Constantinides, our Social Media Marketer about the benefits of using OneDesk for product management. With Tools of the Trade, Solomon informs those in the product management field about the best tools, methods and approaches for their busy lives. She presents up-and-coming products and services and looks into their advantages, while providing advice on how they can improve their product management process. Listen to the episode on BlogTalkRadio and find out what Solomon learns and thinks about our feature-rich application.
Learn more about: The Global Product Management Talk Tools of the Trade BlogTalkRadio |
posted Sep 10, 2011, 2:54 PM by Cindy Solomon
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updated Sep 12, 2011, 11:16 AM by CindyF Solomon
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Greg White, Co-Founder And Executive Director At ProductCamp SoCal, On Steering The Company's Direction Toward A Market Focus
FOR IMMEDIATE RELEASE
PRLog (Press Release) - Sep 07, 2011 - San Francisco, CA, USA - The success of a business is often determined by the products to which it chooses to dedicate valuable development resources. A product that resonates with the target market will exhibit strong growth soon after launch, while a product that doesn’t address the pain points of the target market is destined for mediocrity or outright failure. For companies that lack the resources to launch several products simultaneously with the expectation that some will succeed and some will fail, the opportunity cost of providing a square-peg product to a round-hole market can cost people jobs or kill the company altogether. For those companies that have to pick their shots, it’s imperative that the product they decide to develop is one that will be accepted by customers willing and able to pay for it. It’s also essential that the products a company develops are aimed at the right market segment.
"This discussion assumes that the audience is familiar with business cases. It's about steering the direction of the company and business cases are one of the tools to do that. Another is a clear vision of the future in the form of a good product roadmap," states Greg White.
A Product Management Leader, Greg White is passionate about growing revenue with a market-driven focus. His expertise covers the full product life-cycle including development of product strategies, roadmaps, business cases, market requirements, go-to-market strategies, trainings and promotional campaigns. He's also designed product management processes and managed several strategic initiatives. Each week, The Global Product Management Talk features an expert guest speaker who asks questions on Twitter for participants to answer. The speaker and co-hosts broadcast their audio comments over BlogTalkRadio while the participants tweet. The transcript of the Tweets and the audio recording are available after the live event. Greg Co-founded ProductCamp SoCal, an "unconference" educational and networking event for local product management and marketing professsionals that has become an annual occurrence, drawing over 200 attendees to the day-long event. Greg also founded Orange County Product Managers, a rapidly-growing professional organization that facilitates the exchange of ideas, resources and contacts between product management and product marketing professionals in Orange County, California. Greg will be leading the weekly Global Product Management Talk on Twitter Monday, September 12, 2011 at 4:00 PM Pacific Time, which will be Tuesday, September 13 at 10:00 AM Australian Time. "I’m delighted to have the opportunity to discuss the importance of market focus for business cases with product management colleagues on the Global Product Management Talk,” says White. Tweet traveled 7400 miles The Global Product Management Talk was conceived by Cindy F. Solomon, a San Francisco Bay Area certified product manager and embraced by Adrienne Tan, founder of brainmates, an Australian product management company, to bring international product managers together with experts in the field. The Global Product Management Talk on Twitter, since its inception in February 2011, has had a clear focus on cultivating a community of international hi-tech professionals within product management, product marketing and related professional domains. It is the largest Twitter Chat with this focus in the world, recently generating 275,302 impressions, reaching an audience of 15,769 followers with re-tweets occurring for days and weeks following the hour event. Weekly, Solomon produces the Socratic discussion on Twitter, curating guest speakers, and inviting participation via social media. The speaker and co-hosts discuss Twitter comments which are broadcast live over BlogTalkRadio, while active participation is taking place digitally within the Twitter stream. Following the event, both the written transcript of tweets and the recording of the audio discussion are available for viewing & listening. Participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. All of the content from the event is packaged into an eBook to further extend the value and reach of the subject matter. Contact: Web: http://www.prodmgmttalk.comTwitter: @prodmgmttalk Press: http://pressroom.prlog.org/prodmgmttalk/BlogTalkRadio: http://www.blogtalkradio.com/prodmgmttalkTwebEvent: twebevent.com/prodmgmttalk Email: info@prodmgmttalk.com Links: http://pack.li/1d About Greg White Greg White is the Co-Founder and Executive Director at ProductCamp SoCal as well as the Founder & President of Orange County Product Managers. A Product Management Leader, Greg is passionate about growing revenue with a market-driven focus. His expertise covers the full product life-cycle including development of product strategies, roadmaps, business cases, market requirements, go-to-market strategies, trainings and promotional campaigns.He's also designed product management processes and managed several strategic initiatives. Contact: gregwhite at cox dot net LinkedIn http://www.linkedin.com/in/gregwhiteoc Twitter @GregWhiteOC About brainmates: Founded by Adrienne Tan and Nick Coster in 2004, the two devised a mission to help companies understand their customers’ needs and develop innovative products that their customers love. Contact: http://www.brainmates.com.au @brainmates About Cindy F. Solomon: Cindy F. Solomon has held tech marketing management positions with Apple, Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager and Certified Product Marketing Manager who provides soup to nuts product marketing strategy and social media implementation. Contact: Cindy F. Solomon http://www.cindyfsolomon.com cfsolomon@gmail.com @cindyfsolomon 510-779-0175 Product Talk Radio http://www.blogtalkradio.com/prodmgmttalk San Francisco Product Talks http://www.meetup.com/San-Francisco-Product-Talks/ # # #
Global Product Management Talk weekly twitter chat Mondays 4-5 PM PST Thought leader answers preposted questions. Follow @prodmgmttalk Use #ProdMgmtTalk to show up in discussion. --- end ---
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posted Aug 27, 2011, 11:13 PM by CindyF Solomon
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updated Aug 27, 2011, 11:16 PM
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Mack McCoy, Global Product Marketer, Leads Twitter Inquiry Into Product Managers’ Appreciation Of Brand Impression
FOR IMMEDIATE RELEASE
PRLog (Press Release) - Aug 27, 2011 - San Francisco, CA, USA - Peter Drucker once said, “The customer rarely buys what the business thinks it sells him.” Product Managers must recognize how the customer experiences "value" throughout every touch point in their process of interacting with the company, product and service. Brand Managers understand that positive customer experience must be guaranteed at every point to feed the funnel. Product Managers may only consider this when it comes to developing sales tools and product messaging. Mack McCoy insists, “If you think you’re just selling a product, you’re wrong! Customers have moved on. They see BRANDS as services and products as a component of the relationship they have with a variety of brands at any given time. Everything is migrating into a service. Customers still buy individual products, but their experience IS your brand impression - the product is important but it’s only a part of their entire relationship.” Each week, The Global Product Management Talk features an expert guest speaker who asks questions of the participants on Twitter. The speaker and co-hosts broadcast their comments over BlogTalkRadio. The transcript of the Tweets and the audio recording are available after the live event. Mack McCoy is Co-Founder, Executive Director, & Director of Social Media for Product Camp SoCal and Treasurer & Founding Board Member of Orange County Product Managers. Mack has more than a decade of experience in product marketing, business transformation, product management and quality assurance focused in the Internet and Telecommunication industries. Mack will be leading the weekly Global Product Management Talk on Twitter Monday, August 29, 2011 at 4:00 PM Pacific Time, which will be Tuesday, August 30 at 10:00 AM Australian Time. "I’m honored and thrilled to be on the Global Product Management Talk again. Recently, Greg White and I had a great time talking about Product Camp SoCal. I’m looking forward to hearing what fellow product professionals think we can learn from brand management. Is it really an older wiser sibling or an evil twin that will distract us from our core mission?,” asks McCoy. Tweet traveled 7400 miles The Global Product Management Talk was conceived by Cindy F. Solomon, a San Francisco Bay Area certified product manager and embraced by Adrienne Tan, founder of brainmates, an Australian product management company, to bring international product managers together with experts in the field. The Global Product Management Talk on Twitter, since its inception in February 2011, has had a clear focus on addressing the needs of international hi-tech professionals within product management, product marketing and related professional domains. It is the largest Twitter Chat with this focus in the world, recently generating 275,302 impressions, reaching an audience of 15,769 followers with re-tweets occurring for days and weeks following the hour event. Weekly, Solomon produces the Socratic discussion on Twitter, curating guest speakers, and inviting participation via social media. The speaker and co-hosts discuss Twitter comments which are broadcast live over BlogTalkRadio, while active participation is taking place digitally within the Twitter stream. Following the event, both the written transcript of tweets and the recording of the audio discussion are available for viewing & listening. Participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. All of the content from the event is packaged into an eBook to further extend the value and reach of the subject matter. Contact: Web: http://www.prodmgmttalk.com Twitter: @prodmgmttalk Press: http://pressroom.prlog.org/prodmgmttalk/ BlogTalkRadio: http://www.blogtalkradio.com/prodmgmttalk TwebEvent: twebevent.com/prodmgmttalk Email: info@prodmgmttalk.com Links: http://pack.li/1d About Mack McCoy Mack McCoy is Co-Founder, Executive Director, & Director of Social Media for ProductCamp SoCal and Treasurer & Founding Board Member of Orange County Product Managers. Mack has more than a decade of experience in product marketing, business transformation, product management and quality assurance focused in the Internet and Telecommunication industries. Contact: mack.mccoy at gmail dot com http://bit.ly/nxR2oH @Mack_McCoy http://www.linkedin.com/in/mackmccoy About brainmates: Founded by Adrienne Tan and Nick Coster in 2004, the two devised a mission to help companies understand their customers’ needs and develop innovative products that their customers love. Contact: http://www.brainmates.com.au @brainmates About Cindy F. Solomon: Cindy F. Solomon has held tech marketing management positions with Apple, Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager and Certified Product Marketing Manager who provides soup to nuts product marketing strategy and social media implementation. Contact: Cindy F. Solomon http://www.cindyfsolomon.com cfsolomon@gmail.com @cindyfsolomon 510-779-0175 Product Talk Radio http://www.blogtalkradio.com/prodmgmttalk San Francisco Product Talks http://www.meetup.com/San-Francisco-Product-Talks/ # # # The Global Product Management Talk brings international product managers together with experts in the field in a Socratic Twitter chat format. It’s a weekly, virtual product camp session every Monday, 4:00 - 5:00 PM PT with podcast. Follow @prodmgmttalk on Twitter. #ProdMgmtTalk http://www.prodmgmttalk.com for speaker & topic schedule. http://www.blogtalkradio/prodmgmttalk --- end ---
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posted Aug 16, 2011, 9:35 PM by CindyF Solomon
Matt Howell, Product Manager, WBIE, Leads Twitter Discussion On Effective Road Map Strategies
FOR IMMEDIATE RELEASE
PRLog (Press Release) - Aug 15, 2011 - Once you know where you want to go, its imperative to plan ahead and have a map to keep you on the most direct course. A product road map assists the product manager in communicating the direction for the product and making sure the development of the product does not get lost along the way. According to Matt Howell, “This session will be open discussion to uncover best practices in roadmap maintenance, with the goal of surfacing new successful patterns among the variety of industries represented by #ProdMgmtTalk's community.” Each week, The Global Product Management Talk features an expert guest speaker who asks questions of the participants on Twitter. The speaker and co-hosts broadcast their comments. The transcript of the Tweets and the audio recording are available after the live event. With 15+ years experience in product development, design, and strategy for industries ranging from healthcare to online gaming, Matt Howell adds dynamic, hands on knowledge to the Product Management discipline. Matt recently joined Warner Brothers Interactive Entertainment in Boston, MA. Prior to WBIE, Matt drove the product roadmap for the VoxOx.com consumer VOIP service, and was a Producer on Sony Online Entertainment's Platform team, supporting the Everquest, Everquest II, Planetside, and Facebook game development teams. Matt studied at Loyola Marymount University in Los Angeles, where he received a Bachelors of Business Administration, with a double major in Computer Information Systems and Business Law. Matt will be leading the weekly Global Product Management Talk on Twitter Monday, August 15, 2011 at 4:00 PM Pacific Time, which will be Tuesday, August 16 at 10:00 AM Australian Time. “Working with the Global Product Management Talk group has been an essential component of building my network on Twitter. The weekly sessions continue to provide immense value to both new and veteran Product Managers,” shared Howell. Tweet traveled 7400 miles The Global Product Management Talk was initially conceived by Cindy F. Solomon, a San Francisco Bay Area certified product manager and embraced by Adrienne Tan, founder of brainmates, an Australian product management company, to bring international product managers together with experts in the field. The Global Product Management Talk on Twitter, since its inception in February 2011, has had a clear focus on addressing the needs of international hi-tech professionals within product management, product marketing and related professional domains. It is the largest Twitter Chat with this focus in the world. Weekly up to 50 product people are engaged live during the discussion, with re-tweets occurring for days and weeks following. Weekly, Solomon curates guest speakers, identifies the Twitter talk focus and posts questions to ponder, inviting participation via social media. The speaker and the co-hosts discuss Twitter comments which are broadcast live, while active participation is taking place digitally within the Twitter stream. Following the event, both the written transcript of tweets and the recording of the audio discussion are available for viewing & listening. Participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. All of the content from the event is packaged into an eBook to further extend the value and reach of the subject matter. About ProdMgmtTalk: The Global Product Management Talk brings international product managers together with experts in the field in a Socratic Twitter chat format. It’s a weekly, virtual product camp session every Monday, 4:00 - 5:00 PM PT @prodmgmttalk hashtag #prodmgmttalk Co-hosted by Cindy F. Solomon and Adrienne Tan, who discuss the Twitter comments with a Product Management evangelist. The Product Management expert tweets comments and participants tweet answers to pre-posted questions during the hour. After the event, the transcript and recording are available and participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. Contact: Web: http://www.prodmgmttalk.com Twitter: http://www.twitter.com/prodmgmttalk TwebEvent: http://www.twebevent.com/prodmgmttalk Press: http://pressroom.prlog.org/prodmgmttalk/ Email: info@prodmgmttalk.com Links: http://pack.li/1d About Matt Howell With 15+ years experience in product development, design, and strategy for industries ranging from healthcare to online gaming, Matt Howell adds dynamic, hands on knowledge to the Product Management discipline. Matt recently joined Warner Brothers Interactive Entertainment in Boston, MA. Prior to WBIE, Matt drove the product roadmap for the VoxOx.com consumer VOIP service, and was a Producer on Sony Online Entertainment's Platform team, supporting the Everquest, Everquest II, Planetside, and Facebook game development teams. Matt studied at Loyola Marymount University in Los Angeles, where he received a Bachelors of Business Administration, with a double major in Computer Information Systems and Business Law. Contact: Mhowell at matticus dot com Twitter: @mhowell http://www.linkedin.com/in/matthowell About Cindy F. Solomon: Cindy F. Solomon has held tech marketing management positions with Apple, Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager and Certified Product Marketing Manager who provides soup to nuts product marketing strategy and social media implementation. Contact: Cindy F. Solomon http://www.cindyfsolomon.com cfsolomon@gmail.com @cindyfsolomon 510-779-0175 San Francisco Product Talks http://www.meetup.com/San-Francisco-Product-Talks/ Product ShootOuts http://bit.ly/mBRMSj Product Duels http://bit.ly/ikgH6B Product Pivot Hoedowns http://bit.ly/qnHsYn Contact: pr@prodmgmttalk.com # # #
The Global Product Management Talk brings international product managers together with experts in the field on Twitter in a Socratic chat format. It’s a weekly, virtual product camp session every Monday, 4:00 - 5:00 PM PT with podcast. Follow @prodmgmttalk on Twitter. #ProdMgmtTalk http://www.prodmgmttalk.com for speaker & topic schedule. --- end --- |
posted Aug 8, 2011, 12:55 PM by Cindy Solomon
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updated Aug 8, 2011, 1:12 PM
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Today's scheduled speaker, Tim C. Johnson, had
a medical emergency. We are pleased to
welcome Erika L. Andersen who is jumping in at the last moment to lead our
discussion and get her questions answered!
Lawyers have to specialize in order
to survive, and I’m a generalist, I like to do it all. When I was a lawyer, I
was involved in a case that required someone who understood markets,
technology, accounting and could translate details between various people. I
had to figure out the technology, which I did talking to Product Managers and
then translate it for the lawyers, accountants, economists and others involved
in the $1 billion case. That was the perfect entry into looking at Product
Management as a perfect fit for my skill set.
Erika @ErikaLAndersen is seeking product management and consulting opportunities.
• Helped Fortune 500 company save over $1 billion through work as a multidisciplinary hub
• Over 12 years experience learning new industries, technologies, and domains under acute time pressure
• Breadth and depth in multiple fields, including business, engineering, design, law, and accounting
• Skilled at creating and conveying strategic visions based on hard data
Her education includes BS in Accounting from Brigham Young University, JD from University of Michigan Law School and LL.M from Georgetown University Law Center
Erika’s twitter strategy is to ask stupid questions that everyone else is afraid to ask – because she’s sure there’s lots of other people who have the same questions. She really wants to know the answers to these questions! Breaking into Product Management
1. Why did you decide to be or want to be a product manager?
2. What are the key attributes of successful product managers?
3. What are the key skills of successful product managers?
4. How did you break into product management? Internal promotion, deliberate change, etc.
5. When you’re interviewing for PM job, what questions should you ask to determine what the job really entails and requires?
6. What do you do once you’re in the role: first steps, tools, actions?
Some suggestions:
How to Prepare for a New Product Manager Position http://cindyfsolomon.blogspot.com/2011/06/how-to-prepare-for-new-product.html
New to product management? http://slidesha.re/imORbs from Adrienne Tan of brainmates
Transitioning from Services into Product Management: http://bit.ly/kQMsy4 from Pragmatic Marketing
Come with your answers to Erika's questions - she really wants to know!
We wish Tim a healthy recovery asap!
###
The Global Product Management Talk brings international product managers together with experts in the field on Twitter in a Socratic chat format. It’s a weekly, virtual product camp session every Monday, 4:00 - 5:00 PM PT with podcast. Follow @prodmgmttalk on Twitter. #ProdMgmtTalk http://www.prodmgmttalk.com for speaker & topic schedule. http://www.blogtalkradio/prodmgmttalk |
posted Aug 6, 2011, 6:50 PM by Cindy Solomon
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updated Aug 17, 2011, 3:00 PM
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Tim C. Johnson, Product Marketing Expert, Leads Twitter Discussion On Surgically Removing MABUSHI
2011, Aug 3 San Francisco, CA, USA – MABUSHI is the bane of product marketing and continues to run rampant, especially in the high-tech space. It's altogether too easy to get excited about a new feature set but customers rarely buy feature sets - they usually buy solutions to their problems. Effective product marketers truly recognize how their products address those problems. This session will focus on how to cut through your own fluff and get to who really cares and what's important to them. Tim insists that, “Asking 'So what?' is probably the most powerful question a Product Marketing Manager can ask and it has multiple applications. Understanding what's important - how the customer is materially impacted - will set your product marketing, sales training and web site apart from all the MABUSHI that's out there.” Each week, The Global Product Management Talk features an expert guest speaker who asks questions of the participants on Twitter. The speaker and co-hosts broadcast their comments over BlogTalkRadio. The transcript of the Tweets and the audio recording are available after the live event. Tim C. Johnson is a Product Marketing expert and Author of the "It's About Value" product marketing blog dedicated to ridding the world of MABUSHI (look up the definition at value-prodmktg.blogspot.com). Johnson has 20+ years of sales and marketing experience in software ranging from end-user applications to development tools, databases, ERP, systems management, security and cloud. Tim is a husband, dad, Cub Scout and Boy Scout leader who occasionally also finds time to do wood turning. Tim will be leading the weekly Global Product Management Talk on Twitter Monday, August 22, 2011 at 4:00 PM Pacific Time, which will be Tuesday, August 23 at 9:00 AM Sydney, Australia Time. “This will be a fun experience for me. I've learned a lot from other Global Product Management Talks and expect this to be no different. And if I can help the Product Marketing Management community eliminate some MABUSHI along the way, so much the better,” shares Johnson. Tweet traveled 7400 miles The Global Product Management Talk was conceived by Cindy F. Solomon, a San Francisco Bay Area certified product manager and embraced by Adrienne Tan, founder of brainmates, an Australian product management company, to bring international product managers together with experts in the field. The Global Product Management Talk on Twitter, since its inception in February 2011, has had a clear focus on addressing the needs of international hi-tech professionals within product management, product marketing and related professional domains. It is the largest Twitter Chat with this focus in the world. Weekly up to 50 product people are engaged live during the discussion, with re-tweets occurring for days and weeks following. Weekly, Solomon curates guest speakers, identifies the Twitter talk focus and posts questions to ponder, inviting participation via social media. The speaker and the co-hosts discuss Twitter comments which are broadcast live over BlogTalkRadio, while active participation is taking place digitally within the Twitter stream. Following the event, both the written transcript of tweets and the recording of the audio discussion are available for viewing & listening. Participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. All of the content from the event is packaged into an eBook to further extend the value and reach of the subject matter. About ProdMgmtTalk: The Global Product Management Talk brings international product managers together with experts in the field in a Socratic Twitter chat format. It’s a weekly, virtual product camp session every Monday, 4:00 - 5:00 PM PT Co-hosted by Cindy F. Solomon and Adrienne Tan, who discuss the Twitter comments with a Product Management evangelist on BlogTalkRadio. The Product Management expert tweets comments and participants tweet answers to pre-posted questions during the hour. After the event, the transcript and recording are available and participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. Contact: Web: http://www.prodmgmttalk.com Twitter: http://www.twitter.com/prodmgmttalk BlogTalkRadio: http://www.blogtalkradio.com/prodmgmttalk TwebEvent: http://www.twebevent.com/prodmgmttalk Press: http://pressroom.prlog.org/prodmgmttalk/ Email: info@prodmgmttalk.com Links: http://pack.li/1d About Tim C. Johnson Tim C. Johnson is a Product Marketing expert and Author of the "It's About Value" product marketing blog dedicated to ridding the world of MABUSHI (look up the definition at value-prodmktg.blogspot.com). Johnson has 20+ years of sales and marketing experience in software ranging from end-user applications to development tools, databases, ERP, systems management, security and cloud. Tim is a husband, dad, Cub Scout and Boy Scout leader who occasionally also finds time to do wood turning. Contact: LinkedIn: http://www.linkedin.com/pub/tim-johnson/2/2b4/915 Blog: http://value-prodmktg.blogspot.com Email: tcraigjohnson at gmail.com Twitter: @ JohnsonTC About Cindy F. Solomon: Cindy F. Solomon has held tech marketing management positions with Apple, Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager and Certified Product Marketing Manager who provides soup to nuts product marketing strategy and social media implementation. Contact: Cindy F. Solomon http://www.cindyfsolomon.com cfsolomon@gmail.com @cindyfsolomon 510-779-0175 San Francisco Product Talks http://www.meetup.com/San-Francisco-Product-Talks/ Sponsor Opportunities: http://bit.ly/gF0Tt3 Speaker Resources: http://bit.ly/gQh7Vr
Contact: pr@prodmgmttalk.com # # #
The Global Product Management Talk brings international product managers together with experts in the field on Twitter in a Socratic chat format. It’s a weekly, virtual product camp session every Monday, 4:00 - 5:00 PM PT with podcast. Follow @prodmgmttalk on Twitter. #ProdMgmtTalk http://www.prodmgmttalk.com for speaker & topic schedule. http://www.blogtalkradio/prodmgmttalk --- end --- |
posted Jul 18, 2011, 8:21 PM by Cindy Solomon
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updated Jul 18, 2011, 8:31 PM
]
Jock Busuttil, Senior Product Manager, Experian, London, Leads Twitter Discussion On The Pivotal Role Product Management Plays In Supporting Effective Sales Teams
FOR IMMEDIATE RELEASE
PRLog (Press Release) July 18, 2011 – San Francisco, CA, USA –Product management must develop good relationships with all internal stakeholders — marketing, engineering, finance — and sales is often forgotten about since they may be spread out across the country or world.
Jock Busuttil, Senior Product Manager, insists that product managers must conscientiously develop an effective relationship with sales in order to create a better product. Only by guaranteeing that the product gets the proper attention it deserves from salespeople, will the product — and ultimately the product manager — become more successful.
Each week, The Global Product Management Talk features an expert guest speaker who raises questions to stimulate the twitter discussion in response to questions pre-posted on Facebook.
Jock Busuttil has over ten years’ experience working for B2B software start-ups and multi-nationals, the majority of which has been in the role of a product manager or product marketer. He has a keen interest in product usability. He is based in London and holds a degree in Classics from the University of Cambridge, UK. (The views expressed by Jock are his own and do not reflect those of his employer.)
Busuttil will be "speaking" at the weekly Global Product Management Talk Twitter event on Monday, July 25, 2011 at 4:00 PM Pacific Time, which will be Tuesday, July 26 at 10:00 AM Australian Time.
"Wherever you live in the world, working with a sales team can be frustrating and rewarding in equal measures,” explains Busuttil. “In the end, the sales team’s effectiveness is a reflection of how well we product managers and product marketers have engaged with them. I'm looking forward to sharing a lively discussion and the odd anecdote with my colleagues from around the world during The Global Product Management Talk on Twitter on how we can achieve the best results from Sales."
Tweet traveled 7400 miles
The Global Product Management Talk was conceived by Cindy F. Solomon, a San Francisco Bay Area certified product manager who produces virtual events to engage knowledge communities and embraced by Adrienne Tan, founder of brainmates, an Australian product management company, to bring international product managers together with experts in the field.
The Global Product Management Talk on Twitter, since its inception in February 2011, has had a clear focus on addressing the needs of international hi-tech professionals within product management, product marketing and related professional domains. It is the largest twitter chat with this focus in the world. Weekly up to 50 product people are engaged live during the discussion, with re-tweets occurring for days and weeks following.
Weekly, Solomon curates the guest speakers, identifies the Twitter talk focus and posts questions to ponder, inviting participation via social media. The speaker is invited to join a Skype conference call during the event to discuss twitter comments, although active participation is taking place digitally within the twitter stream. After the event, the transcript is made available and participants are encouraged to expand upon their statements and insights by blogging to continue the conversation. All of the content from the event is packaged into an eBook to further extend the value and reach of the subject matter.
About ProdMgmtTalk: The Global Product Management Talk brings international product managers together with experts in the field weekly in a twitter chat format on Mondays, 4:00 - 5:00 PM PT Co-hosted by Cindy F. Solomon and Adrienne Tan, who interview a Product Management evangelist that leads the discussion about a particular topic. The Product Management expert tweets answers to pre-posted questions during the hour, while everyone chimes in on the tweet stream. After the event, the transcript is made available and participants are encouraged to expand upon their statements and insights by blogging to continue the conversation.
About Jock Busuttil
Jock has over ten years’ experience working for B2B software start-ups and multi-nationals, the majority of which as a product manager or product marketer. He has a keen interest in product usability. Outside of work, Jock is into cooking, aikido, music and skiing. He is based in London and holds a degree in Classics from the University of Cambridge, UK.
The views expressed by Jock are his own and do not reflect those of his employer.
Contact: Email: twitter at dermot.org.uk
About brainmates: Founded by Adrienne Tan and Nick Coster in 2004, the two devised a mission to help companies understand their customers’ needs and develop innovative products that their customers love. With over 20 years of Product Management experience, they lead a dedicated team of Product Managers who are committed to providing services to clients to do just that. Contact: brainmates - product management people suite 906, level 9 84 Pitt street Sydney nsw 2000 61(2)9232-8147 @brainmates
About Cindy F. Solomon: Cindy F. Solomon has held tech marketing management positions with Apple, Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager and Certified Product Marketing Manager who provides soup to nuts product marketing strategy and social media implementation. Contact: Cindy F. Solomon cfsolomon@gmail.com 510-779-0175
San Francisco Product Talks
Contact: pr@prodmgmttalk.com
# # #
Global Product Management Talk weekly Twitter chat Mondays 4-5 PM PDT Thought leader answers questions preposted on Facebook. Follow @prodmgmttalk Use #ProdMgmtTalk to show up in discussion. http://www.prodmgmttalk
--- end --- |
posted Jul 12, 2011, 8:30 PM by Cindy Solomon
[
updated Jul 12, 2011, 8:44 PM
]
Jennifer Doctor, Founder
and Managing Director,
Harbor Light Partners, Distinguished First Woman Speaker at Global Product
Management Talk, Identifies Essential Product Marketing Management
FOR IMMEDIATE RELEASE
July 12, 2011 – San Francisco, CA, USA — Jennifer Doctor
explains that product marketing exists
to defend and uphold the buyer’s voice by injecting the target market’s issues
in a balanced way throughout the entire product development process. Product Marketing is often stuck in the unenviable
position of defending its value within the organization. Sales is focused on closing deals, marketing communications
produces collateral, product development is busy building the product, and
senior leadership guides the vision. “Only product marketing managers
capture unique information about the voice of the customer and develop strategies
based on solving identified customer problems that ultimately result in
increased revenue,” states Doctor, the first woman to lead the Global Product
Management Talk discussion on Twitter.
Each week, the Global Product Management Talk features
an expert guest speaker who raises questions to stimulate the twitter
discussion in response to questions pre-posted on Facebook.
Jennifer Doctor is founder
and Managing Director of Harbor Light Partners, and works with
companies to identify, develop, launch and bring their products to market. She has more
than 15 years of experience, including “time in the trenches” gathering
requirements, developing use cases, prioritizing features, creating the Marketing
Requirements Documents and the Product Requirements Documents (MRD/PRDs),
understanding and segmenting markets and buyers, writing and designing
marketing collateral, and working with sales teams to enable them to deliver
results. Jennifer brings a unique blend of product management, product
marketing, marketing, and IT knowledge to her work, allowing her to effectively
speak to all roles and teams involved throughout the product lifecycle.
Jennifer founded Product Camp Minnesota, and can often be found in product
management and product marketing discussions on Twitter. Jennifer started
sharing her product management and marketing views in 2009, and is now
recognized as a thought-leading blogger through her site OutsideInView and
other sites where she guest posts.
Jennifer will be "speaking" at the weekly Global Product Management
Talk Twitter event on Monday, July 18, 2011 at 4:00 PM Pacific Time, which will
be Tuesday, July 19 at 10:00 AM Australian Time.
“I am thrilled to be a contributor to the Global Product Management Talk
series. This has been a great online program, through Twitter, for the product
management and product marketing community,” shared Jennifer Doctor. “We need this program to help our own community
grow and learn, to share ideas and best practices, and to network for our
futures. In addition to all of the great reasons to be involved, I am
particularly honored to be the first female leader of a talk.”
Tweet traveled 7400 miles
The Global Product Management Talk was conceived
by Cindy F. Solomon, a San Francisco Bay Area certified product manager who
provides strategic product marketing and engages knowledge communities and
embraced by Adrienne Tan, founder of brainmates, an Australian product
management company, to bring international product managers together with
experts in the field.
The Global Product Management Talk on Twitter, since its inception in February
2011, has had a clear focus on addressing the needs of international hi-tech
professionals within product management, product marketing and related
professional domains. It is the largest twitter chat with this focus in the
world. Weekly up to 50 product people are engaged live during the discussion,
with re-tweets occurring for days and weeks following.
Weekly, Solomon curates the guest speakers, identifies the Twitter talk focus
and posts questions to ponder, inviting participation via social media. The
speaker is invited to join a Skype conference call during the event to discuss
twitter comments, although active participation is taking place digitally
within the twitter stream. After the event, the transcript is made available
and participants are encouraged to expand upon their statements and insights by
blogging to continue the conversation. All of the content from the event
is packaged into an eBook to further extend the value and reach of the subject
matter.
About Jennifer Doctor
Jennifer has been working with companies for over 15 years to
help them bring products to life spending “time in the trenches” gathering
requirements, developing use cases, driving prioritization of features, writing
MRD/PRDs to promote understanding and segmenting of markets and buyers, writing
and designing marketing collateral, and enabling sales teams to deliver
results. Jennifer brings a unique blend
of product management, product marketing, marketing, and IT knowledge to her
work, allowing her to effectively speak to all roles and teams involved throughout
the product lifecycle. Jennifer founded Product Camp Minnesota and is recognized
as a thought-leading blogger for her own site OutsideInView and guest posts on
other sites.
Contact:
Jennifer Doctor, Founder & Managing Director
HarborLight Partners LLC
http://www.harborlightpartners.com
ph: 612.965.003
twitter: @jidoctor
skype: jidoctor
email: jidoctor at
harborlightpartners dot com
blog: http://www.outsideinview.com
LinkedIn: http://www.linkedin.com/in/jidoctor
About brainmates:
Founded by Adrienne Tan and Nick Coster in 2004, the two devised a mission to
help companies understand their customers’ needs and develop innovative
products that their customers love. With over 20 years of Product Management
experience, they lead a dedicated team of Product Managers who are committed to
providing services to clients to do just that.
Contact:
brainmates - product management people
suite 906, level 9
84 Pitt street
Sydney nsw 2000
61(2)9232-8147
http://www.brainmates.com.au
@brainmates
About Cindy F. Solomon:
Cindy F. Solomon has held tech marketing management positions with Apple,
Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager
and Certified Product Marketing Manager who provides soup to nuts product
marketing strategy and social media implementation.
Contact:
Cindy F. Solomon
http://www.cindyfsolomon.com
cfsolomon@gmail.com
@cindyfsolomon
510-779-0175
San Francisco Product Talks
http://www.meetup.com/San-Francisco-Product-Talks/
Product ShootOuts http://bit.ly/mBRMSj
Product Duels http://bit.ly/ikgH6B
Product Pivot Hoedowns http://bit.ly/qnHsYn
About ProdMgmtTalk:
The Global Product Management Talk brings international product managers
together with experts in the field weekly in a twitter chat format on Mondays,
4:00 - 5:00 PM PT Co-hosted by Cindy F. Solomon and Adrienne Tan, who interview
a Product Management evangelist that leads the discussion about a particular
topic. The Product Management expert tweets answers to pre-posted questions
during the hour, while everyone chimes in on the tweet stream. After the event,
the transcript is made available and participants are encouraged to expand upon
their statements and insights by blogging to continue the conversation.
Contact:
pr@prodmgmttalk.com
# # #
|
posted Jul 6, 2011, 11:06 AM by CindyF Solomon
[
updated Jul 6, 2011, 1:10 PM
]
Lance
Knight, Senior Director,
Global Solutions Engineering and Certified Scrum
Master leads Twitter debate on the role of Product Management Within a Scrum Product Development Framework
FOR IMMEDIATE RELEASE
July 5,
2011 – San Francisco, CA, USA —Scrum
is a loose set of guidelines that govern the development process of a product,
from its design stages to its completion. The scrum team is a self-organizing,
cross-functional team supported by a Scrum Master
and a product owner.
The product owner represents the business, customers or users and guides the
team toward building the right product.
Lance
Knight, Certified Scrum Master as well as Certified Scrum Professional,
explains that while the Scrum Master focuses on helping the team
be the best that it can be, the product owner
works to direct the team towards the right goal. The product owner creates and
conveys a compelling vision of the product and ensures that the product backlog remains
prioritized as more is learned about the system being built, its users, the
team, and so on.
Each
week, The Global Product Management Talk features an expert guest speaker who
raises questions to stimulate the twitter discussion in response to questions
pre-posted on Facebook.
Over the past six years Lance Knight has consulted with Nokia, Oracle and other
companies about Agile product management and product planning. As Senior
Director of Global Solutions Engineering at Accept Corporation, Knight provides
presales solution consulting to help companies deliver better products to
market faster. A
Certified Scrum Master as well as Certified Scrum Professional, he has written
numerous blog articles on Agile software development and what that means to the
new product planning paradigm.
Knight will be "speaking" at the weekly Global Product Management
Talk Twitter event on Monday, July 11, 2011 at 4:00 PM Pacific Time, which will
be Tuesday, July 12 at 10:00 AM Australian Time.
“This is a very interesting topic because as Agile becomes more mature, these
are questions that need to be answered in order to guarantee successful Agile
deployment,” said Lance Knight. “The Global Product Management Talk on twitter provides
the opportunity for product managers in both small and big companies to share
their direct experience about who owns this process and how they respond to
this dilemma.”
Tweet
traveled 7400 miles
The Global Product Management Talk was conceived by Cindy F. Solomon, a San
Francisco Bay Area certified product manager who provides strategic product
marketing and creates knowledge communities and embraced by Adrienne Tan,
founder of brainmates, an Australian product management company, to bring
international product managers together with experts in the field.
The Global Product Management Talk on twitter, since its inception in February
2011, has had a clear focus on addressing the needs of international hi-tech
professionals within product management, product marketing and related
professional domains. It is the largest twitter chat with this focus in the
world. Weekly up to 50 product people are engaged live during the discussion,
with re-tweets occurring for days and weeks following.
Weekly, Solomon curates the guest speakers, identifies the Twitter talk focus and
posts questions to ponder, inviting participation via social media. The speaker
is invited to join a Skype conference call during the event to discuss twitter
comments, although active participation is taking place digitally within the
twitter stream. After the event, the transcript is made available and
participants are encouraged to expand upon their statements and insights by
blogging to continue the conversation. All of the content from the event
is packaged into an eBook to further extend the value and reach of the subject
matter.
About ProdMgmtTalk:
The Global Product Management Talk brings international product managers
together with experts in the field weekly in a twitter chat format on Mondays,
4:00 - 5:00 PM PT Co-hosted by Cindy F. Solomon and Adrienne Tan, who interview
a Product Management evangelist that leads the discussion about a particular
topic. The Product Management expert tweets answers to pre-posted questions
during the hour, while everyone chimes in on the tweet stream. After the event,
the transcript is made available and participants are encouraged to expand upon
their statements and insights by blogging to continue the conversation.
About Lance Knight
Lance Knight is the
Senior Director of Global Solutions Engineering at Accept Corporation
providing presales
solution consulting, presales engagement, certified Agile analysis, and investigation.
Over the past six years, Lance Knight has consulted with Nokia, Oracle and
other companies about product management and product planning. A Certified Scrum
Master as well as Certified Scrum Professional, he has written numerous blog articles
on Agile software development and what that means to the new product planning
paradigm. Knight started three companies and brought their products/services to
market. Calling on years of business experience, Lance has, at one time
or another, been called: top-performing executive-level software sales
professional, corporate project manager, entrepreneur / CEO, software
developer, corporate marketing manager, and many others. His specialty lies in
the ability to conceptualize what’s needed on a large scale, and then lead the
project to a successful conclusion; while his skill for successfully bridging
the gap between solutions and technology brings a decidedly left and right
brain approach.
Contact:
Lknight
at accept360 dot com
On Twitter: @ lancedknight
http://www.linkedin.com/in/lancedknight
About brainmates:
Founded by Adrienne Tan and Nick Coster in 2004, the two devised a mission to
help companies understand their customers’ needs and develop innovative
products that their customers love. With over 20 years of Product Management
experience, they lead a dedicated team of Product Managers who are committed to
providing services to clients to do just that.
Contact:
brainmates - product management people
suite 906, level 9
84 Pitt street
Sydney nsw 2000
61(2)9232-8147
http://www.brainmates.com.au
@brainmates
Product Talks
http://www.brainmates.com.au/about-us/our-calendar/produ ...
About Cindy F. Solomon:
Cindy F. Solomon has held tech marketing management positions with Apple,
Vadem, NetObjects and several start-ups. Cindy is a Certified Product Manager
and Certified Product Marketing Manager who provides soup to nuts product
marketing strategy and social media implementation.
Contact:
Cindy F. Solomon
http://www.cindyfsolomon.com
cfsolomon@gmail.com
@cindyfsolomon
510-779-0175
San Francisco Product Talks
http://www.meetup.com/San-Francisco-Product-Talks/
Product ShootOuts http://bit.ly/mBRMSj
Product Duels http://bit.ly/ikgH6B
Contact:
pr@prodmgmttalk.com
# # #
Global
Product Management Talk weekly twitter chat Mondays 4-5 PM PDT Thought leader
answers preposted questions. Follow @prodmgmttalk on twitter. Use #ProdMgmtTalk
to show up in discussion. Visit http://www.prodmgmttalk.com for speaker &
topic schedule.
--- end ---
|
|